Don- interesting insight, thank you. Scarcity and desirability, whether real or perceived, in an interesting thing.
Indeed. Consider this - the approximate current market value of a handful of decks.
Gold Arcane: $50-$60 in North America
Red Artifice: I wanna say $60...but it's really more like $40-$50
Black Crown: $20, +/- $10
Bicycle Black Ghost, 1st Ed.: floats between $60-$100 (or at least it used to, because now it's between $35-$50)
Bicycle Gold Seal New Fan Back in black: about $10
Every single one of those decks has a common factor: they were ALL made in a single 5,000-deck print run. They're all equally as scarce, not accounting for destroyed decks over the months since their release dates. So why are the price ranges so varied?
Desire. The ones that cost most are the most costly because people want them more and are willing to pay that much for them. Period. Age isn't even a factor - the oldest deck there is the Black Ghost 1st Ed., and it's hovering right around the middle range of all those decks.
Two more decks and a rough street value:
Bicycle White Centurions: hard to find, $150 on eBay or $250 from a retailer, less only if you're lucky.
Bicycle Gold Seal New Fan Backs in white: $40 on eBay in a "Buy It Now" with the black deck - so call it $30.
There was about 1,100 White Centurions made.
There's only 1,000 GS New Fan Backs.
I love the GS NFBs in white - awesome deck. I don't even own a White Cent - hard to find and too expensive when I do. The White Cent had T11's hype machine behind it (or at least I presume so, since I wasn't in the hobby when they were released). GS NFBs had Zenneth Kok and sheer rarity on its side. White Cents have been treated like buried treasure from the day T11 stopped selling them, only giving them away as a premium or a contest prize, and today they claim that they ran out of them completely during the '11 Holiday Shopping Season. GS NFBs normally sell for a hefty sum at Zen's website or other retailers, but he does offer a special deal once or twice a year where you can buy both decks on his site with a t-shirt or a magic trick for less than what he sells the white deck for (or for that matter, is he even still selling it separately? I didn't see it as a standalone last time I checked). T11 built the demand, Zen preferred creating availability, despite his deck being the more rare of the two.