Purple, orange....this is the sort of thing that makes me want to abandon my current quest for the original releases. But someone will scream "Limited", everyone will buy it and it ends up being the success they intended it to be.
Never let the cry of "LIMITED!!!!! O!!M!!G!! MUST HAVE NNNNNNOOOOOOOWWWWWWWW!!!!!!!" stop you from intentionally ignoring a deck release. Buy what makes you happy, to hell with the rest. Seriously, before you got into cards, did you intentionally surround yourself with Zippos that you really didn't like at all - perhaps even hated - JUST because they were RARE?
It's not orange. It's just red in a bright light so it looks orange-ish. There's no way orange or purple S&Ms will ever be a reality. It'd make D&D look bad after that grand sendoff of the Smoke and Mirrors series last year.
Makes sense.
But that light's freakin intense to make them look that bright.
So? Look at when they released Fulton's Chinatown. Everyone though it would be this deep, firecracker red, 'cause that's how they appeared in the photos. Well, they looked like that because they were posed around a bunch of firecrackers (reflected color) and perhaps even with a red filter on the lighting. The end result looked like the firecrackers got bleached when Fulton left them in his shirt pocket before washing it. It was a nasty orange-red reminiscent of French dressing that few people liked. They actually announced that deck would have a run of only 5,000 - first time they ever announced the size of a print run on one of their decks. It took MONTHS to sell them out, an order of magnitude longer than any of their S&M releases.
(The part that really pissed me off about that release was that, aside from some difference in the background color and the jokers and AoS, it was the EXACT same faces and color scheme as one of the Vintage Plaid decks. One could practically have copied the VP files and renamed them and they'd have done more than half of the deck's design work. But that's another story for another time...)
Moral of the story: yes, they do f**k around with the colors in their photos - take them with a few grains of salt, 'cause one won't be enough.
There will be no purple, no orange, etc. unless they go back on their word that version 7 was the finale of the S&M series. It's bad enough in the eyes of many collectors that they made all those reprints - it dilutes the value of the original. You can fool all of the people some of the time, some of the people all of the time, yada yada yada. They'd alienate some of their customer base, and it's a bad economy to be doing that in.