Coming to kickstarter on March 15th at 12pm (I'm assuming EST) ...
Since Jackson is in Texas, I'm assuming Central (DST).
Can't wait for these!
It's not safe to make either assumption, really.
Jackson does live in the Central time zone, and it's currently CST, not DST, meaning Central Standard Time. CDT, or Central Daylight Time, begins in late March.
Kickstarter, however, is located in Brooklyn, NY and uses Eastern time (currently EST) for everything.
Without a clarification, we don't know for certain which is meant, but the safer bet of the two would be EST. It's safer because if it's not at 12pm EST, that time is also 11am CST and you simply need to wait another hour. If you thought it was 12pm CST, didn't check until then and realized that 12pm EST was the actual time meant, by that time it would be 1pm EST, one hour past the launch time.
(...and yes, 12pm is indeed "noon", while 12am is "midnight"...)