I've seen a project like this only once before - he's marketing his deck AND an album from his band in the same project! If your hearing is good enough, you can hear me shout "D'OH!" as I slap my hand into my forehead...
This is not like the happy accident of peanut butter and chocolate. This is more like the not-so-happy accident of ice cream and sand.
He thinks that he'll be able to make this deck as a print run of 1,000 - then follow that up with the same deck in a print run of 2,500 at USPC in a separate project, AND that it will provide enough profit for him to move from Phoenix, Arizona to an unnamed city in California (I'd guess the greater L.A. area, since it's the largest). Wow. All this, with a deck that looks like the love child of Lee McKenzie's "Empire" decks and Jackson's Federal 52/Civil War/Revolutionary War decks, with barely an original idea squeezed in edgewise.
His own backers are already complaining about how he's structured his project - the decks appear all on limited tiers and the music should really be in a separate project altogether. Better still, the project creator is already whining that people are being negative, despite their criticism being constructive - and he claims he's been a musician and graphic designer for over 15 years. With skin that thin, I can't imagine he's had too many clients.
For me, this project is an easy "No, thanks, I already have this."