Cocktail Hour Playing Cards | Now available

[Sarah F]

Hi everyone!

After a long process, I'm ready to launch my Cocktail Hour Playing Cards on Kickstarter. The launch date will be Wednesday, May 18 at 12 p.m. EDT.

This forum has been invaluable with feedback to help shape this deck to where it is today. And I can't wait to share a preview link of the project later this week.   (I'll admit that I was not so excited about showing my mug in the video, but I think it's alright, ha!)

Thanks everyone!

Cheers,
Sarah

[Don Boyer]

I've seen your mug - you have nothing to fear! 

I'm looking forward to the launch and not just because I consulted on it.  I gave you my services free of charge because I believed in the design and wanted it to become the best possible deck you could make from it - and I think you've succeeded.  You should be very proud of the end result and I think you'll find backers with very little difficulty!

[Fess]

Big fan of this deck. I'll be on board for sure. 

[Sarah F]

I've seen your mug - you have nothing to fear! 

I'm looking forward to the launch and not just because I consulted on it.  I gave you my services free of charge because I believed in the design and wanted it to become the best possible deck you could make from it - and I think you've succeeded.  You should be very proud of the end result and I think you'll find backers with very little difficulty!

Thanks Don! Your feedback has been seriously invaluable during this whole process. I cannot wait to finally see this project come to life

[Sarah F]

Big fan of this deck. I'll be on board for sure. 

SO great to hear that Fes! Thank you!!

[Sarah F]

Alright, here is the preview link for the campaign: http://www.cocktailhourcards.com

Hope everything is on point for you all! Happy to to hear feedback/suggestions on the project page.

Thanks!
Sarah

[Don Boyer]

Alright, here is the preview link for the campaign: http://www.cocktailhourcards.com

Hope everything is on point for you all! Happy to to hear feedback/suggestions on the project page.

Thanks!
Sarah

I have a few ideas - I'll PM you with them!

[Fess]

I think the campaign page looks great, shows your personality I think. The deck stands on it's own and you've managed to make the campaign page warm and inviting while letting us know all the important bits. The pledge tiers are also well laid out in my opinion. Good stuff, LAUNCH IT NAO! hahaha

[Sarah F]

I think the campaign page looks great, shows your personality I think. The deck stands on it's own and you've managed to make the campaign page warm and inviting while letting us know all the important bits. The pledge tiers are also well laid out in my opinion. Good stuff, LAUNCH IT NAO! hahaha

It makes me so happy to hear you say that! I do hope that my personality comes across, in the campaign, and the cards    
And you'll have to wait til next week still, ha!

[PrincessTrouble]

I like this deck but it's a little pricey at $15.  If I can get the 2 for $20 EB deal, I'll be in.  But if not, I'll probably wait to see if the stretch goals are unlocked.

[Sarah F]

I like this deck but it's a little pricey at $15.  If I can get the 2 for $20 EB deal, I'll be in.  But if not, I'll probably wait to see if the stretch goals are unlocked.

@PrincessTrouble! I heard some similar feedback on the other forum. My goal is set a little lower without some bells and whistles to ensure that it gets made! But I'm pretty confident that at least one – if not both – of the stretch goals will be met (I'm marketing like crazy). However, I'm going to take another look at my budget and see if there's a little number crunching I can do.

And by the way. Each card is associated with a classic cocktail. I'm introducing a court card each day leading up to the launch with their respective drink, over on my Instagram! https://www.instagram.com/s.ferone  (It does happen to be #worldcocktailday today.)


CHEERS!
Sarah

[Don Boyer]

I like this deck but it's a little pricey at $15.  If I can get the 2 for $20 EB deal, I'll be in.  But if not, I'll probably wait to see if the stretch goals are unlocked.

@PrincessTrouble! I heard some similar feedback on the other forum. My goal is set a little lower without some bells and whistles to ensure that it gets made! But I'm pretty confident that at least one – if not both – of the stretch goals will be met (I'm marketing like crazy). However, I'm going to take another look at my budget and see if there's a little number crunching I can do.

And by the way. Each card is associated with a classic cocktail. I'm introducing a court card each day leading up to the launch with their respective drink, over on my Instagram! https://www.instagram.com/s.ferone  (It does happen to be #worldcocktailday today.)


CHEERS!
Sarah

On a per-deck basis, if you're buying more than one, it rapidly gets more affordable.  For any deck project, from the creator's perspective, it's the one- and two-deck orders that end up costing the most money with shipping costs, so nowadays, $15 for a single deck is more like the median or the average than the high end.

[Fess]

You make a very good point Don, if a person takes a good hard look at the numbers and the last increase in shipping it's pretty easy to see with just rough numbers how it's hard to get away with going too low on single and doubles. I'll be going on for at least half a brick, that's my min on this one. I do like the larger tier offerings so not quite sure where I'll land on this one. I'm just not going through many decks this year.

Haha, I really like the Pomegranate image on your instagram page Sarah. Whack Whack Whack indeed! Also quite the charming Moo under the moon down the page a bit. Great stuff.

[Sarah F]

Great hearing your feedback Don and Fes. It's tricky to estimate budgets going into this as a first time creator. Researching successful projects, and the not-so successful ones, the biggest take away for me was how common it was to underestimate.

However, with that said, (and I know this only a small change), but I will be making the Single Deck Reward – $14.

I plan on adding a deck chart that will hopefully show that the price per deck drops as you add more. While I wanted to have the add-on option available for those that want to customize their pledges, it will be more favorable to get decks through the reward tiers!  I will try to post that later today!

ALSO * * * REWARD LEVEL CHANGE for Signed Collector's Edition 

I'm sorry for this last minute change, but I will be revising the collector's edition to be the following:

• 1 signed deck enclosed in a Carat Card Case
• 1 regular deck (to open!)
• Small thank you art gift surprise.


If you had your heart set on getting a signed uncut sheet, please reach out during the campaign and we'll work something out. Regular uncut sheets are still available as add-ons.

Thanks everyone! CHEERS!!

[PrincessTrouble]

$15 for a single deck is more like the median or the average than the high end.

For a $15 deck, I expect embossing or foil on the tuck.  But to each his own.  Good luck with the project.  I'll be keeping my eye on it.

[Sarah F]

Hey there!

Just want to post a quick little reminder for those interested, that my Cocktail Hour Playing Cards will be live tomorrow, May 18th at 12 pm EDT!

This link will go directly to the live Kickstarter page tomorrow: http://www.cocktailhourcards.com

Can't believe it's already here.

Hope to see you there, Cheers!

[Don Boyer]

$15 for a single deck is more like the median or the average than the high end.

For a $15 deck, I expect embossing or foil on the tuck.  But to each his own.  Good luck with the project.  I'll be keeping my eye on it.

It's a good thing it's not $15 a deck any more!

Looking forward to seeing a big, successful launch!

[Sarah F]

No joke, these cards are LIVE on Kickstarter! www.cocktailhourcards.com

I really appreciate everyone's support and excitement for the project here – and thrilled this is finally happening! Pop on over to check out the project and art.

Cheers!

[Fess]

Here's some big linkies because... Yay, BIG linkies.

Cocktail Hour ♠ Playing Cards
By Sarah Ferone

[Sarah F]

Wanted to say a BIG thank you to everyone who backed this project so far! We've made some good progress, but I still have much to do to get us towards the goal (AND beyond!).

My sincere thanks for making the first day of the launch pretty awesome

-Sarah

[Don Boyer]

Hey, first project, first day, a third of the way to goal - not too shabby, m'lady!  Promote it like you stole it!

[Sarah F]

It's been an INCREDIBLE first few days.

I wanted to share an update with the stats (already outdated!) and some awesome coverage these playing cards have gotten so far, check it out:

https://www.kickstarter.com/projects/sferone/cocktail-hour-playing-cards/posts/1579714


Thank you and CHEERS!

Sarah

PS – it's World Whisky Day

[Don Boyer]

Almost...halfway...there... 

[Sarah F]

One week in and just shy of the half way point!

Big thank you to everyone who's supported so far! Check out the project if you haven't done so yet, I would greatly appreciate it
https://www.kickstarter.com/projects/sferone/cocktail-hour-playing-cards

Also, I was also interviewed by Tales of the Cocktail about the cocktail half of this project and shared some process stuff:
https://talesofthecocktail.com/products/illustrated-cocktail-playing-cards-deck-kickstarter

Cheers!

[Don Boyer]

One week in and just shy of the half way point!

Big thank you to everyone who's supported so far! Check out the project if you haven't done so yet, I would greatly appreciate it
https://www.kickstarter.com/projects/sferone/cocktail-hour-playing-cards

Also, I was also interviewed by Tales of the Cocktail about the cocktail half of this project and shared some process stuff:
https://talesofthecocktail.com/products/illustrated-cocktail-playing-cards-deck-kickstarter

Cheers!

It's an awesome interview - hopefully that gave your backing a shot in the arm as well as one down the hatch!